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Wednesday
Sep082010

Alright Google, cut to the chase. Don't make me search for anything anymore!

As I'm sure you've already heard, Google announced Google Instant (Search). If you haven't seen it in action yet, it's a must see for anyone who ever searches the web. In real time they return results based on the few letters that you've typed. Google claims that you can save a few seconds per search which can add up over time. While I think it's cool, I'm here to say that instant search results don't cut it anymore, dudes at the Googleplex...

Google's next big announcement needs to be that I no longer have to even search. Sure they already index the web in real time, they let me search for graphics and videos and now I can see results before I even finish my thought but what I'm looking for are results before I even have the thought. Google knows enough information about me that I want to wake up in the morning and have them share with me what I'm going to search for that day.

Now that Google owns ITA they can share with me that I'm going to need to go to Tel Aviv next month and the best deals on the airlines that I like to fly (they know this because they have my email and chat conversations). Because I text through Google Voice, they should also know that my water heater broke and I should see some Google Local listings that share the best repair guys in my area (with Latitude, they know exactly where I am anyway). And finally, since they have YouTube, I should see movie listings around my date nights (that they know of because of Google Calendar) based on the trailers that I've watched and then shared with my family and friends.

All of this is just right around the corner. I for one can't wait till they put all of my data to good use and cut out the need to think for myself altogether. What do you think? What will you do with all of your newfound free time?

Reader Comments (3)

Hi Jesse,

Nice post. This makes me think we're definitely one step closer to GoogleZon...

http://www.youtube.com/watch?v=OQDBhg60UNI

Cheers,
Vincent.

September 9, 2010 | Unregistered CommenterVincent H.

Hi Vincent,
Yep, it seems that way, doesn't it? It gets harder and harder every day to escape them but honestly, who REALLY wants to get away from The Big Google Overlords?

September 13, 2010 | Registered CommenterJesse Middleton

Best post I've read all week. I have an Android phone (2, actually >_>) and Google is my life. I already get targetted ads and newsfeeds in my email, so if they started telling me (via latitude, foursquare and who-knows what else comes to my inbox) what I SHOULD be interested in based on trends, I'm all for it.

I willingly gave my info to Google, so if they want to do the work and shuffle me to the slaughter like I'm cattle, I'm all for it.

Google can think for me, yessiree.

September 15, 2010 | Unregistered CommenterRenaldo J.

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