As Bart and I were walking into a networking/mobile information event, I started talking about an idea I had. People have done something very similar to this in the past but I think there are a few key steps missing in the process.
Virtual/connected business cards
The idea is simple, instead of handing out a card that has your name, phone numbers, emails, web sites, address, and more on it, why not hand out a Moo card with a short set of directions (Send a text to 84782273 (VIRTCARD) with:) and then a unique username (SRCASM). That’s it. When you meet someone new (and they best have a cell phone), you simple either tell them these steps (and save the environment) or hand them a tiny set of instructions. They can text that at their earliest convenience and be hooked up.
Now, this is where it gets a little better. After sending that text message, a few things happen…
- If the person sending the text has an account:
- Your information is added to their online account (this includes all of your social networking links, email, contact info and any other information you wish to provide), AND
- They then receive a text message with your pertinent immediate contact info such as name, phone number and email address, AND
- They receive a text message with a vCard (or whatever compatible format works for their specific phone) attachment to add your info directly to their address book.
- If the person sending the text does not have an account already:
- They receive a text message with your pertinent immediate contact info such as name, phone number and email address, AND
- Next, they receive a text message with a vCard (or whatever compatible format works for their specific phone) attachment to add your info directly to their address book, AND
- Finally, they get a specific activation ID that can be used on the web site later to both activate a new, free account, for them and with your info already included in their profile.
There is so much more that could be added to this service, I am only beginning to scratch the surface. Tie it in with Brightkite for location specific info, Twitter for updates of the people you know and add it into my aggregated address book idea for even more contact power!